South Sudan’s Media Authority has warned politicians, their supporters and social media users against spreading hate speech and inflammatory messages, saying those involved in unlawful conduct could face legal action as the country approaches the December polls.
Addressing a press conference in Juba on Monday, Ajuo Luol Akuai, the managing director of the Media Authority, said they have observed increasing signs of harmful and inflammatory communication across digital platforms, raising concerns about its potential impact on public peace, national cohesion and the credibility of the electoral process.
He said the development had prompted the Authority to remind candidates and media practitioners of their responsibilities in promoting peaceful electoral discussions and responsible communication.
“The Authority reminds political candidates, their supporters, media practitioners, social media users and the general public that peaceful elections are a shared national responsibility,” the statement reads in part. “Political campaigns should provide an opportunity for constructive debate, democratic participation and the exchange of ideas, rather than platforms for promoting hatred, division, intimidation or violence.”
Luol said the authority registered some cases of hate speech mainly by online pages belonging to some political parties in Jonglei, Upper Nile and Equatoria regions respectively.
He urged candidates and their supporters to conduct peaceful campaigns, respect opposing views and refrain from inflammatory statements or communications that could threaten public peace and stability.
The Media Authority also called on journalists and media houses to uphold professional and ethical journalism, stressing the importance of accuracy and impartiality in reporting.
“Information must be verified before publication, and media platforms should not be used to amplify hate speech, unverified claims, or content that could incite violence,” Luol stated.
He further encouraged social media users and digital-content creators to exercise responsibility when creating and sharing information.
The Authority said it would continue monitoring media content and collaborate with relevant institutions to address violations within its mandate.
“Individuals and media entities engaging in unlawful conduct may face applicable legal or regulatory consequences in accordance with the law and due process,” he said.
The Media Authority also announced plans to launch a public awareness campaign to combat hate speech, misinformation and disinformation during the electoral period, subject to the availability of necessary resources and support.
The Authority called on all stakeholders to promote responsible communication and peaceful public engagement throughout the electoral cycle, from civic education and political campaigns to voting, the announcement of results and the post-election period.
“No political ambition or personal interest should come at the expense of the lives, safety, and unity of our people,” Luol concluded. “Let us use our voices and communication platforms responsibly, reject messages that divide our communities, and work together to ensure peaceful, credible, and inclusive elections.”
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